Business school admissions committees care about more than (just) your GMAT scores and GPA —they want to know who you are and why you belong in their program .
Your MBA essays are your best chance to sell the person behind the résumé. They should tie all the pieces of your business school application together and create a comprehensive picture of who you are, what you've done, and what you bring to the table.
Here's a roundup of our best MBA essay tips to keep in mind as you begin to write.
How to Write an Unforgettable B-School Essay
1. Communicate that you are a proactive, can-do sort of person.
Business schools want leaders, not applicants content with following the herd.
2. Put yourself on ego-alert.
Stress what makes you unique, not what makes you number one.
3. Communicate specific reasons why you're great fit for each school.
Simply stating "I am the ideal candidate for your program" won't convince the admission committee to push you into the admit pile.
4. Bring passion to your writing.
Admissions officers want to know what excites you. And if you'll bring a similar enthusiasm to the classroom.
5. Break the mold.
Challenge perceptions with unexpected essays that say, "There's more to me than you think."
6. If you've taken an unorthodox path to business school, play it up.
Admissions officers appreciate risk-takers.
7. Talk about your gender, ethnicity, minority status or foreign background....
But only if it has affected your outlook or experiences.
8. Fill your essays with plenty of real-life examples.
Specific anecdotes and vivid details make a much greater impact than general claims and broad summaries.
9. Demonstrate a sense of humor or vulnerability.
You're a real person, and it's okay to show it!
BONUS: Don't Make These MBA Essay Mistakes
1. Write about your high school glory days.
Admissions committees don't care if you were editor of the yearbook or captain of the varsity team. They expect their candidates to have moved onto more current, professional achievements.
2. Submit essays that don't answer the questions.
An off-topic essay, or one that merely restates your résumé, will frustrate and bore the admissions committee. More importantly, it won't lead to any new insight about you.
3. Fill essays with industry jargon.
Construct your essays with only enough detail about your job to frame your story and make your point.
4. Reveal half-baked reasons for wanting the MBA.
Admissions officers favor applicants who have well-defined goals. However unsure you are about your future, it's critical that you demonstrate that you have a plan.
5. Exceed the recommended word limits.
This suggests you don't know how to follow directions, operate within constraints or organize your thoughts.
6. Submit an application full of typos and grammatical errors.
A sloppy application suggests a sloppy attitude.
7. Send one school an essay intended for another—or forget to change the school name when using the same essay for several applications.
Admissions committees are (understandably) insulted when they see another school's name or forms.
8. Make excuses.
If your undergraduate experience was one long party, be honest. Discuss how you've matured, both personally and professionally.
9. Be impersonal in the personal statement.
Many applicants avoid the personal like the plague. Instead of talking about how putting themselves through school lowered their GPA, they talk about the rising cost of tuition in America. Admissions officers want to know about YOU.
10. Make too many generalizations.
An essay full of generalizations is a giveaway that you don't have anything to say.
11. Write in a vacuum.
Make sure that each of your essays reinforce and build on the others to present a consistent and compelling representation of who you are, what you've done, and what you bring to the table.
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Sample MBA Admissions Essays - Accepted by Stern and NYU (Courtesy of EssayEdge)
1. Think about the decisions you have made in your life. Describe the following:
PAST: What choices have you made that led you to your current position?
PRESENT: Why is a Stern MBA necessary at this point in your life?
FUTURE: What is your desired position upon graduation from the Stern School?
I like options, I like security, and I like power. With these wants, I knew at a very early age that I would enter business and thus I attended a college that specializes in the subject. In my first position out of school, I was hired by Dunhill Equities as a cold-caller. After several weeks of being hung up on by angry prospects, I decided that this career path would not lead me to success. I then moved within the firm to a position as sales assistant. While this was by no means my dream job, I learned a tremendous amount about business, and I gained useful exposure to the world of finance. Unfortunately, the company hit a period of instability, and after ten months I transferred with my boss to Coleman & Company. Thirteen months later, that company also began to fail, and I began to search for another path to advancement. With two strikes against me, I hit a home run and was hired by Sanford Bernstein into a challenging job with limitless opportunity for growth.
After almost three years at Bernstein, I am once again seeking career advancement. My education and work experience have provided me with an excellent introduction to business, and they have sparked my interest in finance. Taking into consideration my foundation and my interests, graduate business school is the next logical step. At this point in my life, I consider a Stern MBA to be necessary since I need to gain a broader understanding of finance and to sharpen my analytical skills in order to be successful in corporate finance. Stern’s MBA program will allow me to concentrate in finance, strengthen my global business perspective, and provide me with the opportunity to study with and learn from people with varied backgrounds. The school’s location in the financial capital of the world and in one of the most diverse cities in the world also suits me perfectly.
Aside from advancing my career, I would also like to develop personally. In college I did not join many clubs or organizations, and I did not participate in sports. Instead, I spent all my time studying, working, or dealing with family issues. Having been away from home and living in New York City for four years, I feel the need to make a name for myself and to develop a meaningful social life. I want to take advantage of the many benefits that extracurricular activities offer, and I want to be involved in the Stern community.
Upon graduation from the Stern School, I will seek a position as an associate within the corporate finance department of a large, Wall Street, investment-banking firm. In three to five years, once I have become adept in financial analyses, drafting prospectuses, preparing business presentations and other financial advisory work, I will move into a senior associate position. Here I will develop my abilities to anticipate client needs and to engineer solutions that address these needs. In approximately 10 years, I will have the experience necessary to take on upper-level management responsibilities.
Describe yourself to your MBA classmates. (You may use any method to convey your message: words, illustrations, etc.)
I grew up in a small fishing village in Maine, surrounded by family. Expectations and aspirations are limited in such an environment. I could have made a living exploiting the sea, but chose to do similar work as a corporate executive. Although I have no siblings, my hometown contains over fifty family members, and our agenda of family activities is always packed. Most of my family is employed in the commercial fishing industry, which instilled in me at a very young age, the concept of work. At age eleven, I started babysitting and mowing lawns, and at the age of fifteen I applied for my lobster license. The first summer with my license, I took a job as a sternperson with a fellow female. We were the only two females out there, which was definitely an experience. When the lobstering season ended that year, I took a job at a grocery store bagging groceries. I saved enough money to build a boat and to buy fifty lobster traps; I was on my way. The following summer I continued to work as a sternperson, and I also fished my own traps. I continued lobstering throughout the rest of high school and college, and it helped me finance my college education.
In addition to being ambitious and motivated enough to put my heart into even mundane, low-level tasks, I am also extremely organized. This is one characteristic that has always received praise. I pay particular attention to detail, which I believe has contributed to my success thus far. I take pride in my work, and I look at it as a representation of myself. In my position at Sanford Bernstein as a Consultant Liaison, I market my firm to the financial consulting community. Maintaining the integrity of the firm is vital and errors are disastrous. When training new group members, I stress this point most thoroughly.
I work in a group that currently has six members. The group serves as a central source of information for the firm, and its success relies on an extraordinary amount of cooperation from each of us. As a senior member, I am able to contribute to the group in several ways including: training group members, controlling the quality of the group’s output, managing and accurately completing multiple requests with short turnaround times, gathering and conveying information from senior investment professionals, collecting and calculating data, maintaining databases, overseeing projects aimed at making long-term improvements to the group’s processes, and strengthening my own foundation of knowledge to be used as a resource. Recently, as the result of a manager leaving the firm, I have also taken on some of the managerial responsibilities for the group including prioritizing and delegating assignments.
Though I am an excellent team player, in business school I would like to sharpen my managerial skills. I have found that I need to overcompensate for my “soft” appearance in order to get my point across. I hope to improve my negotiating skills and to gain more experience in getting group members to carry their own weight. At the same time, I do not want to become a tyrant. To be effective, it is important for a manager to maintain the proper balance of power and compassion. Only in this way, will I be able to lead a team of people to realizing the goals of a firm.
(Optional) Please provide any additional information that you would like to bring to the attention of the Admission Committee. If you are unable to submit a recommendation from a current employer, please give your reason here.
To satisfy my desire for success, I must continue my education. Of the six business schools to which I am applying, the Stern School is my first choice. I am very excited about entering an MBA program that will allow me to focus on my interest in finance as well as provide me with the career possibilities and exposure to resources, such as networks and learning tools, which I do not currently have. At Stern, I know that my investment of time, energy, and money will be well rewarded. At this point in my life, I believe I have great potential to gain much from a business degree since I have been exposed to the business environment for the past eight and a half years. I now posses a strong foundation to build upon, and I am ready to assume the rigors and challenges of the Stern School’s MBA program.
In addition to its academic program, the Stern community is itself very appealing. The three undergraduate schools that I applied to were Babson, Bentley and Bryant. Babson College became my first choice as soon as I visited its quaint campus and fell in love with the friendly atmosphere and cultural diversity. From someone coming from a small fishing village in Maine, it was refreshing to be surrounded by family. Living in New York City has broadened my exposure to include a fast-paced, career-minded atmosphere. The combination of these characteristics at the Stern School will provide me with an excellent learning environment, and I hope to attend Stern for many of the same reasons I selected Babson.
For access to 100 free sample successful admissions essays, visit EssayEdge .